Twitter is trying to figure out how to handle deepfakes
Deepfake technology uses intricate facial recognition technology to create video forgeries that are false or misleading, and can be extremely convincing. Last year, members of Congress urged lawmakers to address the issue of deepfakes and realize their potential risk. Twitter recently announced a plan to combat deepfake technology, stating that they will enact new rules that protect users against deliberately misleading videos.
Potential tactics Twitter is considering include placing notices next to tweets including deepfakes, linking news articles that explain why a particular video may be a deepfake, or warning users before they ‘like’ or share tweets that may include the manipulative video technology. Twitter’s platform spreads massive amounts of information every day, and the potential of deepfakes to create highly convincing yet false videos and spread them through social media like Twitter presents a risk to high-profile politicians and celebrities.