RealNews

A New Power Rises Across Mideast

Early this year, a small group of advertising executives, journalists and political operatives began meeting around the crowded tables of a popular cafe here to plot an opposition media strategy for Lebanon’s spring parliamentary elections. Among them was Said Francis, whose urbane crew cut and black turtleneck sweater suggested his position as the regional creative director of the advertising agency Saatchi & Saatchi. Employing reams of scratch paper, cigarettes and coffee, the group members argued over color schemes and slogans.Full Story

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