“Just download our simple ransomware toolkit and we can have you up and running in hours – stealing hundreds or thousands of dollars from people in other countries, all from the comfort of your home office – or your parents’ basement. Sit back and watch the Bitcoin roll in!
OK, that’s not the literal pitch coming from the developers of ransomware. But, given the rise of Ransomware as a Service (RaaS) – a business model in which malware authors enlist ‘distributors’ to spread the infections and then take a cut of the profits – it sounds like it could be a candidate for the kind of ‘direct-response’ TV ads that made the late pitchman Billy Mays famous.”
Source: Ransomware as a Service fuels explosive growth | CSO Online
