12 Mar 2020

The Impact Of Coronavirus on your Markets and Business Strategy

It should go without saying that the number one goal of all of us in this pandemic is preservation of life. There are steps we should all be taking right now to protect ourselves, our families and our communities. We also need to be planning on how to protect our way of life. This special report provides context which can be used by leaders in any industry to better prepare your organization to survive and thrive and accelerate success post-pandemic.

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11 Mar 2020

The 2020 OODA Cybersecurity Watch List

Every year during the RSA season OODA provides an updated list of what we see as the tech firms with the greatest potential to disrupt the cybersecurity market and improve an organization’s ability to manage cyber risk. We base the firms we track in this list off of our own continuous market research and then use the activities around RSA to interview company leaders and other industry professionals to select the firms we believe warrant special focus by the community.

The resulting list can serve multiple stakeholders. Investors can find firms that have demonstrated good product-market fit and are good candidates for follow-on funding. CISOs can find companies that have demonstrated real disruptive technology potential and at least enough traction to prove they are worth considering. And larger tech firms can find interesting businesses worth tracking for potential partnering and, perhaps later in the firm’s lifecycle, for potential M&A.

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25 Feb 2020

Speakers Finalized For 19 March 2020 OODAcon: Director of Defense Intelligence Agency LTG Ashley and Iconic Vint Cerf

An OODAcon is not just a conference. It is a gathering of peers focused on helping each other find insights into the most pressing issues of the day. This year’s OODAcon, Future Proof, will produce insights into how organizations should position themselves to survive and thrive in this age of exponential disruption.

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14 Feb 2020

An Executive’s Guide To Cognitive Bias in Decision Making

Cognitive Bias and the errors in judgement they produce are seen in every aspect of human decision-making, including in the business world. Companies that have a better understanding of these cognitive biases can optimize decision making at all levels of the organization, leading to better performance in the market. Companies that ignore the impact these biases have on corporate decision-making put themselves at unnecessary risk. This post by OODA Co-Founder Bob Gourley provides personal insights into key biases as well as mitigation strategies you can put in place right now.

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07 Feb 2020

OODA Special Report: How the Coronavirus will impact your mid to long range strategic planning

We see no reliable sources providing insights that can help organizations plan strategically for how to react to the Coronavirus outbreak. This special report is provided as an aid to kickstarting your corporate efforts in strategic planning around the coronavirus specifically and other potential pandemics more generally.

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17 Jan 2020

OODA Special Report: Digital Transformation in the Health Care Sector

This OODA special report focuses on the Health Care Sector. It is written both for firms that are in the sector who are seeking competitive advantage and for firms in other sectors that can use this awareness for strategic planning (all our market based special reports are available on our OODA network resources page).

With the rise of Covid-19 (see OODA Special Report:COVID-19 Sense-making) and the global response to the pandemic we see even more reason to believe that the next decade may well be the decade of biological sciences, and the health care sector will see accelerated transformation. Every business leader, no matter what sector they operate in, should have an understanding of key drivers in this market.

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10 Jan 2020

OODA Special Report: Digital Transformation in the Financial Sector

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07 Jan 2020

OODA Special Report: What You Need To Know About Iranian Cyber War Capabilities and Intentions

On January 3, 2020, Iran’s Qassem Suleimani, head of the Islamic Revolutionary Guard Corps Quds Force (IRCG-QF) was killed by a US drone strike. Iran’s Supreme Leader Ali Khamenei declared that “harsh revenge” awaits those who led the strike against Suleimani. The military advisor to Khamenei stated that Iran’s response would “for sure be military” and directed against US military sites. It is hard to tell what the full nature of Iran’s response will be, history has shown they have an ability to surprise. However, we assess the most likely response will be state sponsored destructive cyber attacks done in a way that implies they were launched by Iran but still offer some level of ambiguity over source. We also assess increased attacks by hacktivist supporters of Iran. 

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17 Dec 2019

The Executive’s Guide to 5G: Here is what you need to know for your strategic planning

With all major US carriers launching 5G cellular initiatives business leaders should now consider how this new technology can impact both current and future business operations. This guide provides succinct inputs that can kickstart your strategic planning to ensure you are ready to dominate during and after this strategic shift.

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11 Dec 2019

Wi-Fi 6 Is Coming And Will Impact Your Business

Wi-Fi is as ubiquitous as a technology can get. It is widely used and widely understood. In part because of its widespread acceptance, the standards that make Wi-Fi work are slow to change. But a new change is coming and it will make dramatic improvements to how our devices communicate with each other. This post provides some insights into the new Wi-Fi standard aimed at the business and government executive. We review some of the opportunities and risks that will soon present themselves because of the new version, and will do so in a way that will help leaders consider how this change will impact your strategy for success in the market.

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