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Quantum researchers have shown for the first time that quantum computers can not only produce hard-to-simulate results but also learn to generate them, a step that establishes what the authors call “generative quantum advantage.” For years, demonstrations of quantum advantage centered on random circuit sampling — producing outputs that were almost impossible for classical supercomputers to match. That work proved that quantum devices could carry out tasks outside the reach of classical machines, but it was limited. Those experiments generated complex patterns but did not show that a quantum computer could learn from data and reliably produce useful outputs. The new study, posted on the pre-print server arXiv and led by Google Quantum AI researchers Hsin-Yuan Huang, Michael Broughton, Hartmut Neven, Ryan Babbush and Jarrod McClean, fills that gap. The team reports that they have developed and tested quantum models that are efficiently trainable, avoid long-standing roadblocks in optimization and demonstrate both theoretical and experimental advantages.