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OODAcast: John Robb on Global Guerrillas and Frameworks to Drive Decision Making

There is hardly a person more suited to speak with the OODA team on OODA Loops that former Air Force pilot John Robb. John has worked successfully in a variety of domains to include the special operations community, as an industry analyst, successful start-up founder, and national security expert.

John Robb has distinguished himself with a career of critical analysis on a variety of security, technology, and cultural issues throughout his career to include his popular book “Brave New War” and his current Global Guerrillas content community and the GG Report.

In this interview we discuss:

  • John’s career trajectory that took him from the Special Forces community to becoming the first Internet analyst at Forrester Research to start-up founder and executive to being a highly sought after red teamer and consultant for the DOD, JCS, CIA, NSA, and a host of other organizations.
  • Useful frameworks for looking at the world to enable executive decision making.
  • Decision-making in the age of Covid-19.
  • Emerging threats and technologies.
  • How Orientation is the most difficult component of the OODA Loop.
  • How science fiction can inform our perspective on the present and near future.

Podcast Version:

Other Resources:

John’s Full Bio

Global Guerrillas Report

Brave New War Book

Covid-19 Sensemaking

Mitigating Risks To America’s Cognitive Infrastructure

10 Red Teaming Lessons Learned Over 20 Years

The Five Modes of HACKthink

Matt Devost

Matt Devost

Matthew G. Devost is the CEO & Co-Founder of OODA LLC. Matt is a technologist, entrepreneur, and international security expert specializing in counterterrorism, critical infrastructure protection, intelligence, risk management and cyber-security issues. Matt co-founded the cyber security consultancy FusionX from 2010-2017. Matt was President & CEO of the Terrorism Research Center/Total Intel from 1996-2009. For a full bio, please see